Termgrid
Marketing
Shruti Kaushik.
Marketing, Growth & Technology Evangelism.
Marketing and growth professional working at the intersection of technology, brands and consumers, with experience across growth strategy, digital marketing, GTM, brand positioning and community building.
CURRENT PROFESSIONAL PROFILE
Marketing · Termgrid
Bengaluru, Karnataka, India
DAM DEPLOYMENT ROLE
Marketing, Growth & Technology Evangelism Advisor
Marketing Strategy · Digital Marketing · Go-to-Market · Brand Strategy · Growth · Technology Evangelism · Community Building
EXPERIENCE
TestGrid.io
Growth Lead
Growth strategy, customer acquisition, brand positioning, GTM, digital channels, campaign optimisation, analytics/CRM reporting and sales-enablement case studies.
Blend
Growth Manager
Growth initiatives, AI-space brand awareness, user acquisition, multilingual content, SEO, content-led campaigns and influencer marketing.
Yethi Consulting
Marketing Manager
Established the marketing function in-house, shaped positioning and GTM, built marketing collateral and led account-based and regional marketing. The supplied profile reports a 600% increase in marketing leads and 300% increase in social-media reach.
GeekyAnts Software Pvt Ltd
Marketing / Community / Program Manager
Led product launches and GTM strategies, community-driven growth, developer meetups, online communities and event programmes.
Microsoft
Microsoft Student Partner
Student outreach, workshops, boot camps, social-impact initiatives and technology evangelism.
EDUCATION
B.E., Information Technology — Chhattisgarh Swami Vivekanand Technical University.
All India Senior Secondary School Certificate, Science — Delhi Public School, Ranchi.
SKILLS & LANGUAGES
Marketing Strategy · Digital Marketing · Technology Evangelism.
English — Full Professional · Hindi — Native or Bilingual.
CERTIFICATIONS
AMCAT Certified Business Consultant · MCPS: Microsoft Certified Professional · AMCAT Certified Proficiency in English · Claude AI Mastery · MCAPPS: Microsoft Office Word 2007.